Doing business in China / Tim Ambler and Morgen Witzel.
Publication details: London ; New York : Routledge, 2000.Description: xii, 222 p. ; 23 cmISBN:- 0415223288 (cloth)
- 9780415223287 (cloth)
- 0415223296 (pbk.)
- 9780415223294 (pbk.)
- 330.951 21
- HC427 .A593 2000
Contents:
The road to Cathay -- Through a glass darkly: China from a Western perspective -- The furniture of the mind -- Relationships and regulations -- An ethical interlude -- Creating harmony: alternative venture formats in the PRC -- The marketing mix -- The marketing process -- Rightness and correct form: the yi and li of organisation in China -- Doing business with the sojurners: the overseas Chinese communities -- Western and Chinese commercial thinking.
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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The Anton Library of Chinese Studies General Stacks | HC427 .A593 2000 (Browse shelf(Opens below)) | Available | TBC00009088 | |||
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The Anton Library of Chinese Studies General Stacks | Non-fiction | HC427 .A593 2000 (Browse shelf(Opens below)) | c.2 | Available | TBC00015189 |
Includes bibliographical references (p. [206]-213) and index.
The road to Cathay -- Through a glass darkly: China from a Western perspective -- The furniture of the mind -- Relationships and regulations -- An ethical interlude -- Creating harmony: alternative venture formats in the PRC -- The marketing mix -- The marketing process -- Rightness and correct form: the yi and li of organisation in China -- Doing business with the sojurners: the overseas Chinese communities -- Western and Chinese commercial thinking.
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