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010 _a 2005436951
040 _aSITPL
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_dOCLCG
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020 _a9812104224
020 _a9789812104229
035 _a(OCoLC)62448192
042 _alcode
043 _aa-cc---
050 0 0 _aHD59.C6
_bL58 2005
082 0 4 _a659.2890951
_221
090 _aHD59.C6
_bL58 2005
100 1 _aLiu, Xi,
_d1972-
245 1 0 _aMultinational corporations' public relations in host countries :
_ban interpretive study of public relations culture /
_cXi Liu.
260 _aSingapore ;
_aNew York :
_bMarshall Cavendish Academic,
_c2005.
300 _a164 p. :
_bill. ;
_c23 cm.
490 1 _aMaterialising China series
490 1 _aEconomics and business studies
500 _aRevision of the author's thesis (Ph. D.)--University of Iowa.
504 _aIncludes bibliographical references (p. 148-162) and index.
505 0 _aIntroduction -- Understanding the need for studying multinational corporations' host country public relations -- A public relations culture (PRC) perspective to multinational corporations -- Methodology -- Perceptions of good public relations in WBR-China -- The practice of public relations in WBR-China -- Conclusion.
650 0 _aPublic relations
_zChina.
650 0 _aInternational business enterprises
_zChina.
650 0 _aHost countries (Business)
650 0 7 _aMultinationales Unternehmen
_2swd
650 0 7 _aÖffentlichkeitsarbeit
_2swd
651 7 _aChina
_2swd
776 0 8 _iOnline version:
_aLiu, Xi, 1972-
_tMultinational corporations' public relations in host countries.
_dSingapore ; New York : Marshall Cavendish Academic, 2005
_w(OCoLC)647310441
830 0 _aMaterialising China series.
830 0 _aEconomics & business studies
946 _aProcessed by Dave Lyons, 3/13/13.
946 _aExcellent condition.
994 _aC0
_bLUCBJ
999 _c9512
_d9512